“We were after photos – professional but still natural. Ida captured the balance between the professional and the human, and we got exactly what we were looking for,” Sebastian Kastrup, intenz

This is what the consulting company, intenz, said after ours excellent working relationship of new corporate images to their new website.

Intenz wanted to show that they are more than just a consulting company, but also a company with a lot of intensity and with passionate employees with energy and commitments.

I shoot all their image pictures, corporate portraits to the website and their business cards, and I travelled around the country to capture their client cases. See more on their new website: www.intenz.dk

Intenz image picture

Intenz client case

Intenz corporate portrait

Intenz businesscard portrait

In the spring I was booked to do a photographer event in Bruuns Gallery in Aarhus, where I should photograph all the people that walked by. It ended up being two really fun afternoons, with a lot of gorgeous people that posed in front of my camera.

Have a look at more than 100 portraits of happy people that will make you smile.

Only a few people are blessed with a look like a model, and for most of us, we have something that we are not quite happy about when it comes to our appearance. Some people, my self-included are not happy about our nose, some about their weight, height, ears, teeth, you name it. Instead of running of to the nearest plastic surgeon to get a new nose, we should learn to love the way we are, and to use our small imperfections as our own very personal signature, that make us stand out in the crowd.

This week, Alt For Damerne have a story about 5 wonderful women, who all have learned to love their appearance despite their weight, height, teeth, nose and grey hair.

Actor; Marie Louise Wille

Styling; Ditte Maria Cramon

For the Copenhagen Fashion week, I have created new pictures for Drys and Repeat.

With Drys we wanted to make it simple and exclusive with a nice contrasted light and a plain white background. Our favourite Drys model Sabina, who we have used for many seasons, is an expert to give the pictures the right attitude and is always such a pleasure to work with.

Model: Sabina, Le Management

I love balloons and bright colours, so I was really happy to be able to combine it in the shoot for Repeat. With big pink balloons and a pink background we created a candyfloss universe, but with a cool edge to fit Repeats new spring collection.

Model: Mette

Styling: Tina Deuleran, Diva models

I am honored to announce, that I´m a part of the new non-profit organization “Keep for life”.

Keep for life, is a organization that is offering photographic memories to families with a family member that is incurable ill. When a family member is suffering from a incurable illness, it is having a high impact on the whole family, that suddenly have to face the big question about life and dead.

We all know that we are going to die sooner or later, unfortunately some far to early in life, and for the people they leave behind, they can only carry their memories with them. A photograph is a capture of a moment in life and a memory, and that is what we want to offer the families who is suffering with incurable illness, a photographic memory that will keep our memories alive for the rest of our life.

Keep for life is a non-profit photographic organization, where all the photographers are offering a high quality portrait session for free.

For more information about how to book one of the very good KEEP photographer for free, please have a look at: http://keepforlife.org

Model: Lykke Jeppesen, Diva Models

Styling: Ditte Maria Cramon

Thanks to everyone for making my 2011 a fantastic year. It has been a slightly better than average year with a lot of exciting and fun jobs.  Despite the Euro debt crisis, 2011 has turned out to be a record year for me. I have had the great pleasure to continue working on campaigns with my existing clients and even greater pleasure to also welcome some new really interesting clients, both Danish and international ones, in fun places like Holland, Norway and Finland.

It has been a great pleasure and challenge to work with image branding for big international clients, where I have been so lucky to be an active part in the whole process, from the first ideas to the planning of the shoot with location, models etc and the final shooting. The whole shoot is often a long process, before I actually get to my favorite part of the job-the shoot itself.

My time has not just been filled up with big commercial and fashion assignments; there has also been time to do a lot of editorial portraits and PR portraits of everyone from famous people to ordinary people. One of my greatest joys as a photographer is when I shoot a portrait.

Very often I have people showing up at my studio, suffering from camera phobia, but to see them walking out the door with a great big smile,  very grateful for finally receiving a really good portrait and good photographic experience, that is one of my favorite moments as a photographer.

Now a new year has started, and I am already very curious to see what that will bring.

So far I can look forward to a fashionable and cool January, with a nice trip to Berlin to practice my German and hopefully find time to finally see the Museum für Fotografie Helmut Newton Stiftung. Then some fashion shootings running up to the fashion fair in Copenhagen and the year is off to a good start.

I am looking forward to see all of you in 2012, and that all your wishes may come true.

Happy New Year!

Model: Lykke Jeppesen, Diva Models

Styling: Ditte Maria Cramon

With more than 40 new images, I have just updated my website with the best of the last half years work. So have a look around and enjoy new dreamy fashion pictures, sweet and jolly kids pictures, beautiful jewelry shoots, a new section of corporate images with lots of pictures from Nordea and Sun Air and last but not least, enjoy the stunning landscape shoots from two great travel destinations, Iceland and New Zealand.

Enjoy !

Model work

Trollbeads-Benelux

Drappa Dot

Nordea - Scandinavia

Iceland

One of my biggest projects at the moment is to create Nordea’s new image library for the whole Scandinavia (For those of you outside of the Nordic region, Nordea Bank is the Nordic region’s leading and amongst the top ten in all of Europe). In September the project led me to Finland to capture the essence of three Finnish themes, family life, industrial companies and city life. So we went from the bustling metropolitan city of Helsinki, to the industry town of Sunila, home to a global paper factory,  and then finally ended with a shoot in the quintessential Finnish experience of a tranquil summerhouse located deep in a forest complete with idyllic lake and of course a sauna.

To plan a shoot in a country you don’t know very well or not at all, is challenging at best but through my wide professional network I found a true wonder woman, Kirsi Parni from Left&Right Productions, who led the street casting and line production providing the models, and organizing the local cast and crew and sorting out last minute problems. Together with location scout Oula Ikonen, they were the perfect team to make our shoot in Finland both a fun experience and a true success. On a busy and hectic schedule, we completed our goals and got the shots that capture and portray Nordea’s local image in Finland perfectly.

In August I had the pleasure of a trip to Holland, to shoot the new Rabinovich jewelry catalogue for D-Sign Denemarken, who sell and distribute exquisite Danish jewelry to the Netherlands, Belgium and Luxembourg. With a great team from D-Sign Denemarken, with main director Dorte Moesgaard, brand manager Lisette Berendsen and stylist Veronique Lottering, together with a superb location at a historic greenhouse on a renowned organic estate farm, Heerlijkheid Marienwaerdt, it was a true pleasure to create a romantic and dreamy atmosphere that helped me to capture the right shots of the Rabinovich jewelry for their autumn & winter collection. The beautiful Sofia Malm from Diva models helped me show the jewelry with her lovely natural Swedish charm and sophistication. Not only is Sofia a true beauty, she is a real joy to work with. The catalogue has just arrived in the shops in Benelux region and I’m sure it will lead to Rabinovich’s most successful autumn and holiday season sales yet.

Just returned after a fantastic research photo trip to amazingly Iceland-the land of ice and fire in the cold north. With its unspoiled beauty, mysterious mountains and magic light, I felt deeply in love with this small country in the far north. Luckily enough my love affair has just begun. After this research trip I will return to this fantastic country as soon as possible, and I think it is going to be a fling that will last for many years. Work to be continue…